Wireless Application Protocol
The global mobile data market is expected to grow significantly over the next few years.
This trend is powered by cellular devices with increasingly enhanced multimedia capabilities, a large selection of unique products and services for cell phones, and adaptation of web content to cell phone use.
Annual growth of the global mobile market is estimated at 20%. In some European countries, as well as Israel, the penetration rate is higher than 100%.
Worldwide, the mobile data market has doubled over the last 4 years, reaching $86 billion in 2005.
Israel's mobile data market is growing rapidly as well. Mobile network operators have shown a substantial increase in income deriving from this market in recent years. These companies offer extended WAP packages at a reasonable price, thus turning cellular Internet into a very popular tool.
i mobile provides original and innovative applications, utilizing the potential found in the mobile data environment and making it beneficial to users.
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